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Standing for ‘Atelier de Production et de Creation’, the founder of this French clothing brand, Jean Touitou, believes there is just as much importance in the production process as there is in the creative process. This ethos is mirrored in A.P.C’s minimalist, stylish, and high-quality designs. The brand has developed since its establishment in 1987, but their clothing remains timeless.


fresh modernity & aristocratic elegance
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